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Our Team Is Your Team

We take a partnership approach and become an extension of our client communities’ teams. With backgrounds ranging from retail site selection, real estate, and public policy experience, you can trust the experts in retail development and community planning and growth.

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STRATEGY DIRECTOR

The Retail Coach's Caroline Harrelson

Caroline focuses on strategic planning for clients and manages relationships with commercial real estate professionals and retail site selectors nationwide. Her experience in recruiting retail to our client communities allows her to provide municipalities a competitive advantage by assessing markets and anticipating retailer feedback. With an MPPA from Mississippi State University, Caroline understands public sector dynamics and the factors influencing our partnerships. Before joining The Retail Coach, she was the Director of International Services at Mississippi State University. Caroline approaches retail economic development from both consumer and retailer perspectives, providing market trend updates at national speaking engagements.

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Let's Talk Retail. Contact Us Today.

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